when you need to know, there are no shortcuts
While AI-based screening technology has come a long way, human interactions are often nuanced, complicated and rarely black and white. That’s why positive influence was created: Employing trained researchers to evaluate the subtleties of social media posts rather than leaving it solely to preset algorithms.
Let’s face it, the idea of reading through thousands of social media posts made by any one individual is daunting. It takes time. Each photo needs to be reviewed. Each video needs to be watched. Context matters. Trending language and phrases matter. Emojis have real meaning. The average person might lose focus after the first hundred. But this is our specialty. So if your needs for finding specific information can’t be left to chance positive influence is here for you.
positive influence clients represent a wide variety of industries. While clients often use our research to help evaluate current business relationships, it should not be a surprise that many seek our help to critically evaluate their own personal social media posts. Here is just a sampling of the categories in which we operate.
Advertising/Branding
Before considering talent to be used in upcoming advertising campaigns, we can help evaluate their social media activity.
Television / Film Production
Casting for the next reality series or feature film is hard enough. Don’t increase the risk by missing obvious red flags.
Crisis PR
Once a company or individual garners unwanted attention, it’s time to preemptively evaluate all related social media accounts. Quickly. To not add fuel to the fire.
Collegiate Sports
Colleges and universities have a limited number of athletic scholarships. Give yourself every opportunity to make the right decision.
Acquired/Public Companies
Your past behavior can affect shareholder value. Help prevent your leadership’s old start-up lifestyle from getting in the way of this next chapter.
Hiring Senior Leadership
Identifying the next leaders of your company is a big decision that is never taken lightly. Give each candidate the personalized analysis they deserve and you need.
Annual Executive Screening
Like perks received to maintain health and wellbeing, an annual review of executives’ social media presence helps them keep up with changing times and social norms.
Professional Sports
Regular research conducted on behalf of current players and prospects helps to recognize possible pitfalls.
Talent Agents
Help your talent avoid possible roadblocks to future opportunities. All too often this is neglected until it is too late.
Graduating College Students
You just spent large amounts of money on a college education. Are you certain you remember every single post from your formative years? Employers might be looking.
please note
positive influence is a company that conducts research on your behalf. We are not a company that assesses whether certain research results are good or bad. That determination is left to you. Our role simply is to identify the presence or absence of certain content that you determine is relevant.